ALA Annual Conference 2011: Your Library on High Tech

There probably are still plenty of people who think of nothing but printed books and being shushed when they hear the word “library.” But you won’t find many of them here in New Orleans attending the American Library Association (ALA) 2011 Annual Conference.

A 90-minute session yesterday, organized by ALA’s Office for Information Technology Policy, highlighted and celebrated four innovative projects designed to meet library users’ needs with varying degrees of creativity and playfulness: North Carolina State University Library’s web redesign program, which gave the library’s online presence a cleaner and more dynamic look than it previously sported; the OhioLINK Digital Resource Commons (DRC); the Creekview High School (Canton, Georgia) Media 21 project which helps students match technology with learning opportunities; and Orange County (Florida) Library System’s Shake It! mobile app to match readers with the books they are likely to enjoy.

Technology and library users come together very effectively in Media 21’s transformation of a school library into a first-rate social learning center and Orange County’s Shake It! Project. Media 21 makes at least some of us wish we were back in high school again—admittedly a major accomplishment in itself—and Shake It! appears to be so playfully addictive that it could easily make us want to read even more books than we already do just so we can shake our mobile devices again and see what reading recommendation the app will offer next.

But we’re talking about far more than diversions here. ALA Learning Round Table colleague Buffy Hamilton, who was founding librarian of that social learning center at Creekview High, sees the project as a setting in which “students are helping us create the library of the future,” she told her ALA audience yesterday. “I was struggling with two questions: how to create flexible and fluid learning spaces, and how to embed the library in the lives and learning spaces of students.”

The result has students engaged in learning via a huge variety of social media tools including, but far from limited to, Netvibes to curate and collect information; Google Docs so students use the same tools found in the contemporary business world to collaborate and share; Skype to have live conversations with experts around the world; Prezi, Animoto, and Wordle to more effectively present their ideas; and social bookmarking tools including Diigo and Evernote.

“For these students to see that the library is a learning space…was very powerful for them,” she concluded.

The sense of fun for library users at Creekview is equally apparent in the Orange County Shake It! app, Library Director and CEO Mary Anne Hodel told and showed her audience through a brief presentation that included videos documenting the playful approach to bringing books to library users. The most difficult part of developing the app, which works when the user shakes a mobile device with the app installed and causes three wheels to turn until they come to a rest displaying a book based on three elements: audience, genre, and preferred medium.

“We launched this in July 2010,” she told her audience. “There have been over 4,000 downloads of the app” and coverage of the popular innovation in the Orlando Sentinel and USA Today.

She also displayed a solid vision of where she expects the library to continue going: “We have a lot of fun things on our website [but]… we’re definitely going in the direction of mobile apps for as many things as we can think up. We think that is the next wave and that’s where we want to be.”