eLearning Guild: Big Answers to “Social Media in Learning” Questions We Should Be Asking

September 14, 2012

There’s a marriage waiting to be made in heaven for trainer-teacher-learners reading learning technology innovator Ben Betts’ Social Learning: Answers to Eight Crucial Questions, published this week by the eLearning Guild.

In his concluding remarks within the 36-page document (available free of charge to paying members of the Guild), he reminds us that social learning “usually means a learner being more active in the [learning] experience, connecting, creating, and curating ideas.” He also suggests that our “role as learning professionals” may be undergoing a shift from “creating simple and accessible learning resources” to “curating content that already exists.”

It’s a theme that was discussed among colleagues a couple of years ago at an American Society for Training & Development (ASTD) conference—we were acknowledging the fact that we had created so much content that users were having trouble locating and accessing it. The theme is also an essential element in the shifting responsibilities colleagues are assuming in libraries all over the country. Which leads me to think that if members of library staff continue to more fully embrace lifelong learning as part of their natural responsibilities and services—it’s a commitment that already exists in the American Library Association (ALA) 2015 Strategic Plan, where the need “to enhance learning and ensure access to information for all”  is part of the organization’s mission statement, and in ASTD, where the mission is to “empower professionals to develop knowledge and skills successfully”—we could be looking at very effective partnerships between library staff and members of ASTD itself since we’re all working toward the same goal: meeting an overwhelming need for effective learning opportunities in an onsite-online world where those who stop learning will be left behind.

Betts, in Social Learning, does a fantastic job of helping us frame the discussion as to how we can better meet a tremendous need. The questions he asks focus on needs and results and set a positive context by beginning with the question “What Is Social Learning?”; continuing with questions about the benefits of social learning and business risks of leveraging social learning; and moving through a review of existing frameworks, ways to generate value from social learning, tools of social learning, measuring success in social learning, and our own roles in the field.

By the time we have completed this wonderfully inspiring and straightforward journey with him, we’re in a position to see that the instructional/learning and information-management skills required of workplace learning and performance (staff training) practitioners and library staff have never been more overlapping. It’s as if this need to combine learning, information sharing/literacy, and content curation is priming us for a merger of ASTD and ALA into an International Society for Training, Learning, Information Literacy, and Content Creation/Curation (although I have to admit that the acronym doesn’t exactly roll off the tongue—ASTLILCCC?—and may need a bit of work even as a Twitter hashtag).

Betts is very effective in helping us understand what already is in place—social learning (learning that is not entirely dependent on formal teacher-trainer-instructors) is hardly a new concept or practice—and what is changing (social learning, he suggests, has been co-opted by members of the e-learning industry to be about “how we learn from one another via digital devices”). But there’s no denying the positive role social learning plays whether we are discussing online, face-to-face, or blended learning. Collaborative/social learning clearly produces positive results for the learners and those they ultimately serve, as he consistently documents throughout his report, and social learning augments formal learning in addition to supporting professional learning and individual’s self-organized learning endeavors.

He reminds his readers that effective social learning, like any form of effective learning, starts with efforts to assure that “your approach makes sense” within the context in which we are designing and implementing it. He suggest that we pay equal attention to the people we are serving, the objectives we are establishing, the strategies we will use, and whatever technology will help us foster the social-learning endeavors we are implementing.

In attempting to generate value, we are encouraged by Betts to engage in instructional scaffolding—“creating a supporting framework for learners to gradually grow in confidence in a new area until they are fully able to support themselves.” And he reminds us that we are building toward success if we use social media tools our learners already use and like rather than trying to develop new tools that learners will only reluctantly embrace, if at all.

“Perhaps it should come as no surprise that workplace uptake of social technologies has been slow when most of us can’t use the tools we’d prefer,” he says near the end of the report, offering a learning nugget that ought to be plastered all over the physical and virtual walls of every trainer-teacher-learners’ workspace to help keep us on track toward fostering effective learning.

He brings us to a strong conclusion by suggesting that we engage in a collaborative learning cycle: design for performance improvement; support existing communities; create, source, and curate resources; leverage appropriate technologies; champion effective social learning; and measure and prove impact.

If those of us who are not already seamlessly moving between libraries and other learning organizations are inspired to reach across the aisle by what Betts writes, we may help bring to fruition the wonderful goal ASTD has so consistently proposed: “creating a world that works better.”


Rethinking Learning and Learning Spaces (Pt. 2 of 4): Seth Godin’s Stop Stealing Dreams

March 9, 2012

If you think developmental molecular biologist John Medina’s ideas for rethinking leaning and learning spaces in Brain Rules: 12 Principles for Surviving and Thriving at Work, Home, and School require a bit of an open mind, wait until you see what author-presenter-entrepreneur Seth Godin is (re)thinking.

In Stop Stealing Dreams (What Is School For?), Godin’s  newly released FREe-book (which is about the only term I can come up with to describe a book-length manifesto published free of charge online by someone whose work routinely reaches and inspires large audiences in traditional print form), he joins Medina and others in encouraging us to reconsider—and fight against—the ways our learning systems and learning spaces stifle creativity and steal learners’ dreams. And what he offers should be of interest equally to those working within formal academic settings and those involved in workplace learning and performance (staff training) endeavors.

It doesn’t take him long to get to the heart of our problems and challenges: “Large-scale education was not developed to motivate kids or to create scholars…Every year, we churn out millions of workers who are trained to do 1925-style labor” in spaces far from conducive to learning even though that has little to do with what is needed to succeed in the contemporary workplace (p. 7). We use measurement tools such as multiple choice tests—created in 1914 by a psychologist and popularized by a professor who referred to it as “a test of lower order thinking for the lower orders” before disowning it as a learning tool a few years later, according to Godin (pp. 12-13). But we continue to use it in training-teaching-learning from the moment students first enter school all the way through the time we complete formal certification programs that are supposed to be offering some sort of guarantee to employers that the certified job applicants standing before them are fully prepared to meet those employers’ needs.

The “new job of school” is “to inculcate leadership and restlessness into a new generation” (p. 18) if we’re going to meet the needs of employers, communities, and the larger global community into which we’ve so quickly been thrust, he reminds us—and I would suggest the same should be said of workplace learning and performance offerings designed to produce the employees needed for workplace success.

Getting there is going to require that we more quickly move in the direction that our most innovative and forward-thinking learning programs are taking us: group (collaborative) projects rather than a reliance on rote learning so that no child (or adult) is left behind; learners who are encouraged to dream—and to act on those dreams—rather than learning ephemerally to pass tests and receive certifications; the nurturing of the artist—whom Godin defines as a person “who brings new thinking and generosity to his work, who does human work that changes another for the better. An artist invents a new kind of insurance policy, diagnoses a disease that someone else might have missed, or envisions a future that’s not here yet” (p. 32).

We should, he maintains, “rebuild the entire system around passion instead of fear” (p. 37), and that includes focusing on learning as much outside as inside formal learning spaces by devoting time each day “to learning something new and unassigned” (p. 42) so we keep passion and drive in training-teaching-learning. We should also be encouraging “an open-book/open-note environment” instead of one where “drill and practice” is the default setting (p. 52). And one in which homework is done during the day in group settings while recorded lectures are delivered at night in online settings so that live instructor-learner time facilitates active learning and experiential learning rather than rote recitation and often unsuccessful attempts at passive absorption of material flowing from the mouth of an instructor to the often unreceptive ears of learners at the instructor’s convenience rather than at the learner’s moment of need—or passion.

School, Godin says toward the end of his manifesto, “needs not to deliver information so much as to sell kids on wanting to find it” (p. 78)—an overt reminder that learners of all ages benefit as much from getting away from us and following the leads we inspire them to follow as they do from taking in what we offer them (pursuing interesting discoveries, seeking exciting growth opportunities, and learning from those places and experiences where their learning passions lead them).

Godin begins Stop Stealing Dreams by providing the example of a public school where administrators “create a workplace culture that attracts the most talented teachers, fosters a culture of ownership, freedom and accountability, and then relentlessly transfers this passion to their students” (p. 6). The learning spaces he ends up describing are libraries “where people come together to do co-working and to coordinate and invent projects worth working on together. Aided by a librarian who understands the Mesh, a librarian who can bring to bear domain knowledge and people knowledge an access to information” (p. 88)—the sort of space some of us are referring to as social learning centers or the new Fourth Place (both onsite and online).

For those of us immersed in serving learners who become dynamic members of our communities, the possibilities are inspiring.

Next: Cathy Davidson and “Now You See It”


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