Don Bennett, a friend whose work and play has included making music and architectural models for a very long time, once suggested that we make the mistake of thinking that work and play are two different things.
“Man,” he suggested with an impish gleam in his eyes, “is never happier than when he is picking berries.”

Don Bennett
And although I don’t combine the work and play of picking berries nearly as often as I should, I was thinking of Don again this week when a colleague interested in expanding his writing and training efforts asked a series of questions about what leads some of us to the successes we have. The implicit short form of my answer was to share Don’s advice to make work and play as seamless as possible. The longer version took the two of us down a path of thinking about simple, yet essential, moments and actions that move us closer, ever closer, to the world of our dreams.
When I think about what has given me the moderate successes I’ve had using my writing and teaching-training-learning skills, I think about the unwavering long-term commitments I’ve made to and the decades of effort I’ve put into developing those skills—something Malcolm Gladwell captured so well in his book Outliers: The Story of Success. Writing, for me, is something requiring a very serious, meticulous, dogged approach—yet it also involves a great deal of playfulness.
I’ve been writing since I was a teenager. I wrote daily news stories for the campus newspaper at UCLA, which was tremendously valuable experience in terms of learning how to write quickly, effectively, and engagingly (not that I always do that). Writing seems to be one of those passions embedded in my DNA: it gives me pleasure, drives me to continue working, and connects into virtually every other endeavor I pursue.
The same is true for me in my teaching-training-learning endeavors, the instructional-design work I do, the work I do as a social media strategist, and the consulting work that is fully integrated into nearly every moment of my days of work and play.
I also, as I told the colleague who was asking questions, benefit tremendously from ongoing, first-rate mentoring from very supportive colleagues. Without the support of those fabulous, generous, altruistic mentors—some who are peers, some who are much younger than I am, and some who have many more years of experience than I’ve managed to acquire—I wouldn’t have the breadth and scope of knowledge that I attempt to bring to work and play. With all of this goes a lifelong commitment to learning, accompanied by a rich, ever-expanding community of friends and colleagues who are there to support and encourage me on a daily basis.
This carries us quite a way down the road of responding to my colleague’s questions, and leads to the all-important question of how to identify topics that would be well-received by my (ever-changing) target audience. My own approach involves lots of reading (my friend/colleague/mentor Jill Hurst-Wahl consistently teases me about my inability to carry on a conversation without dropping titles of the numerous books I seem to always be devouring; I can hear her saying “See? See? What did I tell you?” as she gleefully points to my mention of Outliers earlier in this piece). Lots of listening. And, most importantly, close attention to the reactions my work produces (positive as well as negative). A simple process I follow involves identifying ideas that seem worth spreading (very TED of me, right? my influences are showing again), then researching them, discussing them face to face and online with colleagues, and writing about them. If an idea proves productive, I continue working on—and with—it; if it doesn’t, I put it on a back burner to see if something might come of it later in a different context or with a different approach.
A commitment to continue learning is obviously a key element of the approach I take. Every informal and formal learning experience has proved useful to me at some level. Earning a B.A. in Political Science nourished my passionate interest in politics, social movements, community, collaboration, history, and positive social change. My M.A. in Arts Administration (a degree for nonprofit arts organization administrators) gave me transferable business skills that continue to serve me to this day. My MLIS (Master of Library & Information Science) degree more closely connected me to what was and is happening in Library Land—one of the primary countries in which I travel. And the numerous workshops, webinars, online courses (including connectivist MOOCs), and conferences I attend reinvigorate me while also reminding me what it feels like (in the best and worst of learning situations) to be in the learner’s seat; this helps keep me from subjecting others to what has troubled me about how we approach training-teaching-learning-doing.
A final, essential element that seems to produce wonderful results is to be flexible, responsive, and attentive—to listen and then react. Many years ago, when I was looking for opportunities to write more book reviews than I was producing at that time, I unexpectedly met the editor of a monthly book review publication. We were at a conference and were chatting about the possibility of my submitting reviews to him. Without thinking, I blurted out the question, “What unfilled niche can I fill for you?” That led to a number of very interesting book review opportunities I wouldn’t have otherwise sought, and taught me the importance of asking that question of any potential or current client. Very simple. Very effective. Very playful. And it produces enough work to leave me with time to go pick some berries if that’s where heart leads me.
N.B.—Thanks, Jeff Marson. for inspiring this piece through your wonderful questions.