ASTD International Conference 2012: Cliff Atkinson, the Backchannel, and Many Happy Returns

I already had quite a few friends and colleagues in the world of training-teaching-learning a couple of weeks ago. Now the social fabric that sustains me has grown quite substantially. Let’s credit the backchannel for this change. Then think about what that backchannel could mean to you and all you serve.

Seeing dynamically interactive online extensions of the American Society for Training & Development (ASTD) 2012 International Conference & Exposition Twitter backchannel in the week since the conference ended provides all of us with yet another example of how blended the world has become for trainer-teacher-learners. How quickly we are informally and quite naturally developing the sort of blended onsite-online social learning center/fourth places colleagues and I have been exploring. And how the interactions we have at conferences no longer start and end with physical onsite arrivals and departure.

As is the case with any form of effective training-teaching-learning, those conference interactions flourish through planning before the learning event/conference begins (someone has to create the Twitter hashtag that draws us all together); active participation during the event (the more you give, the more you receive); and sustainable long-term attention that continues far beyond the days a learning opportunity/conference brings us all together (following and contributing to the backchannel after the conference ends keeps this virtual social learning center alive and vibrant).

And discovering Cliff Atkinson’s The Backchannel: How Audiences Are Using Twitter and Social Media and Changing Presentations Forever as I was beginning to resurface a bit from the ASTD conference backchannel (#ASTD2012) a few days ago tells me that the best is yet to come in terms of where backchannels deliver on the promises they are offering.

An effective backchannel, as I wrote in an earlier article, works at many levels. It connects those who might otherwise be separated by the smallest as well as the largest of physical distances. It fosters a form of  mobile learning (m-learning) in that what we’re learning is disseminated to an even larger group of learners. It is increasingly providing a delightfully accessible tool that can as easily facilitate and augment the learning process in academic settings as it can in workplace learning and performance (staff training) endeavors.

On the other hand, it carries the potential to completely disrupt a presenter-teacher-trainer’s presentation. This is where Atkinson’s book on the backchannel comes into play invaluably. A guide every bit as appealing and potentially influential in the world of backchannel learning as his Beyond Bullet Points remains for onsite-online presentations, The Backchannel entices us into the subject immediately through a chapter carrying the title “Why Are You Calling Me a #@*% on Twitter?” and helps us see how a tweeter with a large following (nearly 15,000 people as I’m writing this) and a well-known presenter clashed quite publicly when the presenter saw the tweeter’s note with her derogatory remark about him. (For the record, she called him “a total dick,” and he decided to confront her face-to-face, while the presentation was still underway, by asking “What…what is my dickiness?”)

If you already sense that Atkinson’s mastery of storytelling and training is a wonderful talent to see in action, you’re well on the way to understanding that his book has something for each of us regardless of whether we’re new to the backchannel or already fairly comfortable in that rapidly-flowing stream of words and thoughts and resources. He shows us how to join a backchannel. Entertainingly reviews the rewards and risks of backchannel engagement with copious amounts of screenshots to lead us down that path. Offers presentation tips to make us more effective in our use of Twitter and its backchannels. And leads us through the process of effectively dealing with those dreaded-yet-inevitable moments when a backchannel becomes dangerous.

By the time we finish racing through this book and absorbing what we can—I suspect I’ll be rereading this one at least a few times— we’re far more comfortable with and appreciative of all that backchannels offer, and much more aware of how to be effective and civil members of the Twitterverse and its various interconnected streams. We’re richer for having explored and reflected upon the online resources supporting the book, e.g., his “Negotiating a Backchannel Agreement.” And we’re appreciative for what our own levels of involvement in backchannels returns to us.

Through the #ASTD2012 backchannel and subsequent online interactions including the #lrnchat session on May 17, 2012 , I came away from a conference with 9,000 attendees much richer at a deeply personal and professional level than I was two weeks ago. Through their confrontation and subsequent discussion, the tweeter and the presenter in Atkinson’s book walked away with their differences resolved. And you—yes, you—may end up finding your own rewards and satisfactions there the moment you are prepared to take the plunge into the backchannel/The Backchannel.

ASTD International Conference 2012: M-Learning, M-Conferencing, and Expanding Social Learning Centers

Let’s temporarily set aside the debates about whether mobile learning (m-learning) is up-and-coming or already here and focus on a different part of the equation: learning through m-conferencing (which, as we’ll see, provides an immersive and tremendously rewarding form of m-learning).

Attending Good to Great  and Great by Choice: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All author Jim Collins’s keynote address last week at the American Society for Training & Development (ASTD) 2012 International Conference & Exposition in Denver, I was viscerally struck by how seamless our onsite-online interactions have become.

Even before Collins began speaking early Monday morning to an audience of thousands of conference attendees in one of those cavernous, impersonal auditoriums that is designed to focus attention on the stage to the exclusion of all that is occurring around us, those of us with laptops, smartphones, and tablets were using a Twitter backchannel (#ASTD2012) to begin documenting what was happening—for ourselves as well as for colleagues who couldn’t be present for the onsite presentation.

When Collins began speaking, we tweeted out the highlights as we saw them. And one obvious sign that m-learning via m-conferencing is already firmly in place—at least with ASTD members—came when we realized that we were a large enough group to overload the superb wireless connections and 3G/4G networks to which we had access. Even though the Twitter feed was somewhat slow and clunky—at times even completely frozen because so many of us were trying to tweet at the same time—we somehow managed levels of engagement unimaginable even two or three years ago. As we were tweeting out our bite-sized notes and attempting to keep up with Collins’s completely engaging presentation, we also had the much-desired learner’s reinforcement of seeing other tweets that captured thoughts we otherwise would not have noticed.

In the act of retweeting those items we ourselves initially missed, a couple of amazing things happened. Each of us was able to create a more complete record of what was happening than any of us could have done on our own without simply recording the entire event. And many of us overcame the physical limitations enforced by seating arrangements in a setting so largely overwhelming; we were able to interact with each other in the moment and much later.

By attending, tweeting, and interacting at that level, what we found and continue to find is that a community of learning otherwise impossible to develop comes to life virtually on its own. Seeing other tweeters’ comments made me aware of their presence. And through the serendipity that often comes with attendance at large conferences, I found myself unintentionally and quite gratefully making face-to-face connections with those I somewhat impersonally encountered through that blended onsite-online social learning center that Twitter, tweeting, and mobile devices combined to helped create.

Because many of us who were tweeting and retweeting became curious about those tweeters we hadn’t formally met face to face, we began asking well-connected colleagues to help us identify each other. The payoff—as is often the case when social media tools are used effectively and judiciously—was magnificent. In a couple of cases, colleagues helped identify fellow tweeters who were sitting in sessions I was attending so that face-to-face connections became possible. But in an experience that is increasingly becoming common, I also gleefully found myself at small receptions and even a small dinner where those whose tweets I had been following were also present and available to extend the overall conference conversations.

That certainly doesn’t seem like such a big deal for those who have been at large conferences or using social media tools since the beginning of time. But the fact that this sort of unexpected meeting could occur at a conference with 9,000 participants who are connected through their mobile devices is as visceral an example as we’re going to see about how much the world has changed. How the old concept of “six degrees of separation” has quickly been reduced to nearly “no degrees of separation” in our highly connected world. How accessible our means of communication and our tech tools have made us.  And how effectively this form of m-conferencing leads us right back to m-learning as we learn from each other in the moment. And beyond.

Next: Cliff Atkinson on the Backchannel

Texas Library Association Conference 2012: Creating an Onsite-Online Presence for Your Organization

Organizations looking to create a seamless and successful onsite-online presence need to remain true to their vision and values, play to their customers’ needs and desires, and foster a spirit of collaboration, attendees at the 2012 Texas Library Association conference were reminded during a session here in Houston yesterday.

Offering guidance that could easily be applied far beyond their library audience, Topeka and Shawnee County Public Library Chief Executive Officer Gina Millsap and Digital Branch & Services Manager David Lee King talked about how designing a digital branch library is “everyone’s job”—an assertion that makes sense in any endeavor involving the creation of an online service that is consistent with an existing physical presence.

Using their own library as a case study, Millsap and King noted that their efforts began with an obvious community need: they have a service area with a population of 177,000 and, by design, a single library building, so creating something that could more effectively reach larger numbers of people within that service area was an enticing challenge. Meeting that challenge in a way that remained true to the library’s mission and to the values of the community being served provided an additional foundation: “Ultimately, it’s about building relationships with people,” Millsap observed, so the digital library is designed to foster those relationships.

Before hiring King to help with development of the digital library—which, among its offerings, includes access to ebooks, downloadable music, original content including blog postings created by staff, and integration of social media tools to engage key members of the community—the library established clear and measurable goals, including a commitment to offering services onsite and online, creating unique content on the web, and acknowledging that the digital library would, for some users, be their only branch library. That virtual organization, furthermore, was designed to provide exceptional customer service, be consistent with the library’s strategic plan, and deliver a key element of what the library offers by promoting librarians as information consultants.

It also remains highly personal and engaging by avoiding library jargon and acknowledging that “customers and patrons” think of themselves as “library members” rather than “patrons.”

What those members find when they use the digital library is a focus on staff and important services; a strong commitment to reaching members where they are, i.e., on Facebook and on Twitter as well as on YouTube; and a team-based approach that makes the digital library with its social media sites work in engaging and interactive ways, King said.

And they arrived at that success through “lots of talking with my peers, with administration” as well as plenty of brainstorming, followed by planning, King noted.

Commitment by all staff members remains critically important, Millsap and King said. No one can opt out of involvement in the digital branch; the approach remains heavily team-based; participation is part of staff members’ formal job descriptions; and the organization deliberately hires people with a commitment to supporting the digital library.

The result has been that the library wants and continues to build trust with its community partners: “We’re sharing good stuff, making friends, interacting daily,” King explained. “We’re turning strangers into friends; that’s a goal for us.”

And if all of that sounds like a perfectly good roadmap for any organization wishing to better serve its constituents through a consistent blending of onsite and online operations, so much the better.

Horizon Report Retreat (Pt. 2 of 3): Reflections, Reinvention, Transformation—And Watching Evolution Happen

The world of technology, education, and creativity is changing so quickly that it’s as if we are sitting in a Darwinian doorway and watching evolution happen, a colleague at the recent New Media Consortium “The Future of Education” Horizon Project Advisory Board retreat in Austin, TX observed.

And that pretty much sums up how it felt to be at the second day of that three-day retreat with nearly 100 very creative educators from academic institutions, museums and museum organizations, companies involved in the development and diffusion of new technology, libraries, and other game-changers in teaching-training-learning.

To try to capture the level of discourse that flows through and from a gathering like that one is like trying to fully capture a profoundly moving dream hours after waking up. Except that there was no sleeping going on there. That was a fully-engaged group of dreamers who knew that their (our) dreams document and even have the ability to shape the world in which we live, breathe, and work. A group of people who are deeply passionate about and engaged in how technology and creativity affect training-teaching-learning. And one that never for a moment seemed to lose sight of the human element of an industry driven and affected by the rapid rate of technological change.

Convened to reflect on what 10 years of Horizon reports have produced;  to consider ways of reinventing the annual flagship report on technology in higher education and its various subsidiary versions (taking specific looks at technology in museums, technology in kindergarten through 12^th-grade education, and even regional variations on these themes; and to foster discussions about how those reports will continue to transform the ever-increasing world of teaching-training-learning, we began Day 2 with encouragement from NMC Founder/CEO Larry Johnson to stretch ourselves into an idealized future. To identify a set of big ideas capable of guiding people in the larger world for years to come. And to find ways to keep the Horizon Report relevant in a world that seems to change as quickly as sand shifts under our feet in a pounding surf.

There was talk of libraries as learning centers; the ubiquitous nature of mobility in learning at a time when the use of mobile devices such as smartphones and tablets is absolutely exploding at a global level; the need to seek a new form of literacy—“deluge literacy”—to help learners cope with the deluge of information they face on a daily basis; and discussion of a TED talk about building an architecture for participation—lubricating the wheels for collaboration—a creativity process capable of inspiring innovations and change from the ground up. And there was a poignantly compelling reminder that “global” doesn’t necessarily mean “universal.”

You could sense, moment by moment, that this was a group with dreams of inclusivity rather than exclusivity. A group focused on how technology is changing the way we learn, but also keeping technology in a position subsidiary to the human element of teaching-training-learning. And a group intensely, passionately engaged in responding to learners’ needs and looking for ways to effectively and engagingly incorporate technology into the learning process.

It’s obvious that the hundred of us there were all attending, participating, and sharing ideas in the same conference/retreat at very significant levels. And yet because of the masterful way the event was facilitated by David Sibbet, President and Founder of The Grove Consultants International, and the way face-to-face and online communication was supported (through a very active Twitter backfeed under the hashtag #nmchz; I contributed via @trainersleaders), it’s possible to assert that we all attended and participated in 100 different, highly personal, and overlapping conferences where the levels of engagement were increased by our abilities to listen, talk, take notes, exchange tweets, and read those tweets during breaks and after hours while we were all onsite together.

At one of the break-out discussion sessions, I found myself at a table with colleagues from Brazil, Colombia, Denmark, Egypt, Puerto Rico, Shanghai, Spain, and the U.K. During rides to and from the conference hall, I was with an Australian who works for the BBC, in Manchester. You can’t physically be in these situations and settings without viscerally understanding how small the world has become in many ways. And how inspiring and transforming it can be to even be able to spend a few minutes listening to the various perspectives an opportunity like this reveals. As we watch evolution unfold.

Next: Reflection and Inspiration in Six-Minute Bites

ALA Annual Conference 2011: Technology, Community, and Collaboration

Attending the American Library Association (ALA) 2011 Annual Conference in New Orleans last week once again inspired a deep appreciation for how technology, people, and dreams are combining to create onsite and online communities extending beyond anything imaginable even a decade ago.

As those of us involved in workplace learning and performance continue reading the reports we collected, thinking about the numerous inspiring conversations we had with colleagues, and recalling the overwhelming number of opportunities we had to see what is happening in libraries and the communities they serve today, we’re struck again by how the themes of community and collaboration are at the heart of what many are doing and exploring in contemporary libraries. And nowhere is that more clearly evident than in the pages of Confronting the Future: Strategic Visions for the 21^st Century Public Library, a first-rate report written by ALA Office for Information Technology Policy (OITP) fellow Roger Levien.

The writer quickly moves from the obligatory lofty statement we often see—“Public libraries play a distinctive and critical role…that is essential to the functioning of a democratic and market-oriented society” (p. 12)—to more from-the-heart suggestions of how libraries are partners within their communities: a “place at which most people could learn how to use innovative devices and media even before they became widely available and affordable” (p. 24)—an essential service at a time when learning never ends and many of us feel perpetually overwhelmed by all the new information and technology that comes our way. A place that “would also facilitate collaborations among individuals” (p. 24)—in other words, a real player in building and sustaining a sense of community. And a place offering “a range of specialized equipment and facilities to help authors, editors, performers, and other creators prepare new works, alone or in groups, in new or old media, for personal use or widespread distribution” (p. 26) as we already see in facilities as innovative as the Chicago Public Library’s magnificent YOUMedia collaboration with the Digital Youth Network for teens.

Levien persuasively reminds us that staff members of responsive and innovative libraries are providing resources for almost every imaginable member of our communities. They offer events “designed to educate, inform, and entertain children.” They provide a “safe, neutral, and flexible environment that many teens and their parents strongly prefer.” They have an increasingly wide array of services “to help in searching for employment, completing unemployment insurance applications, finding books and courses on new skills and new careers, and simply enabling adults to have a quiet place to read or relax. Many offer courses in the use of information technologies” (p. 17). They also create reading, meeting, and social learning centers that are better equipped than other community centers are.

There are even better times ahead, Levien suggests. Libraries are continuing to build bridges between their physical and virtual sites to meet the needs of onsite-online customers. Members of library staff are looking for ways to combine a focus on individual needs with a focus on community needs. Libraries are not only collecting but creating content to the benefit of those they serve—in essence, becoming content libraries that develop the very communities that they help sustain. And libraries are finding new ways to serve as portals to information as well as being accessible archives of information resources.

“The creation library has extended its role and become a place where media conveying information, knowledge, art, and entertainment are created using the library’s specialized equipment and facilities,” he notes (p. 20)—a reminder that those who have fallen away from using libraries can learn a lot simply by revisiting them onsite and online to see how much positive change is taking place within those community centers.

And we, as trainer-teacher-learners, have our own role to play. We have the responsibility to continue shaping what our libraries are offering; remain more than proficient in using what libraries offer us; and help our learners become more aware of, comfortable with, and effective at using library resources. Libraries are a critically important element of our local and extended communities in our onsite-online world. It’s up to us to be sure that the old and new technology they harbor doesn’t hide the opportunities they offer us—including their role in fostering business partnerships and community collaborations to support creative learning opportunities in even the most challenging of times.

ALA Annual Conference 2011: Technology, Training, and Buster Keaton

With any learning experience, the best part often occurs after the formal lesson ends. And the same can, in some ways, be said of the American Library Association (ALA) 2011 Annual Conference which had its final association meetings in New Orleans today.

Since I’m still in New Orleans as I write this, I can refer to what I did earlier this evening as my not-yet-home-work: reading an ALA Office for Information Technology Policy (OITP) report that was released this month and very much complements a 90-minute session organized by ALA’s Office for Information Technology Policy to highlight four innovative projects a few days ago.

Confronting the Future: Strategic Visions for the 21^st Century Public Library, written by OITP Fellow Roger Levien and the subject of a separate conference session I was unable to attend, is stimulating and highly recommended reading not only for those working for or interested in libraries but also for anyone involved in training-teaching-learning. The five-page summary, taking up nearly 20 percent of the entire report, provides the sort of concise overview we might expect from an information technology group: factual and focused on technology. Where the report really comes to life is in the remainder of the document, which includes eight cases describing possible versions of the sort of libraries we might see over the next 30 to 50 years; descriptions of how libraries might continue incorporating new technologies into the services they provide for their face-to-face and online users; and the learning opportunities that libraries will continue to develop and refine as they work to further claim their place in the world of social learning centers.

It’s in the later sections of Confronting the Future that the people using libraries receive far more attention and the technology becomes the means of serving those people rather than being the sole focus of the writer’s efforts.

But what still is largely missing for those of us involved in teaching-training-learning is something that only receives a passing glance in the final pages of the report: the immense learning needs that library staff and others involved in helping others understand the tech tools that surround them are going to continue struggling to overcome.

For workplace learning and performance professionals, highlighting technology that is rapidly-evolving without highlighting and exploring the need for continual, rapidly-evolving educational opportunities for staff is similar to the situation created by Buster Keaton in his short film One Week, where a house being towed across a set of railroad tracks narrowly misses destruction as a train passes on a parallel track—only to be demolished seconds later by a train which unexpectedly blasts into the picture frame from the opposite direction.

If we are not addressing the training-learning needs of our colleagues on the staff of libraries and other customer-service professionals, we are virtually guaranteeing that they will be on that second set of tracks.

“Future librarians will become digital media mentors, fluent in the languages and structures of digital documents and data and the availability of information resources on the Internet and elsewhere” (a situation that some of us are already seeing among our colleagues), Levien writes (p. 28). He returns to the subject, with one additional line in that 30-page report, to note that something will have to be done to help staff “acquire these competencies or assets through hiring, training, or cooperation with another organization.”

Or all three, I would strongly suggest.

Next: What the Report Suggests About Community and Collaboration

ALA Annual Conference 2011: Your Library on High Tech

There probably are still plenty of people who think of nothing but printed books and being shushed when they hear the word “library.” But you won’t find many of them here in New Orleans attending the American Library Association (ALA) 2011 Annual Conference.

A 90-minute session yesterday, organized by ALA’s Office for Information Technology Policy, highlighted and celebrated four innovative projects designed to meet library users’ needs with varying degrees of creativity and playfulness: North Carolina State University Library’s web redesign program, which gave the library’s online presence a cleaner and more dynamic look than it previously sported; the OhioLINK Digital Resource Commons (DRC); the Creekview High School (Canton, Georgia) Media 21 project which helps students match technology with learning opportunities; and Orange County (Florida) Library System’s Shake It! mobile app to match readers with the books they are likely to enjoy.

Technology and library users come together very effectively in Media 21’s transformation of a school library into a first-rate social learning center and Orange County’s Shake It! Project. Media 21 makes at least some of us wish we were back in high school again—admittedly a major accomplishment in itself—and Shake It! appears to be so playfully addictive that it could easily make us want to read even more books than we already do just so we can shake our mobile devices again and see what reading recommendation the app will offer next.

But we’re talking about far more than diversions here. ALA Learning Round Table colleague Buffy Hamilton, who was founding librarian of that social learning center at Creekview High, sees the project as a setting in which “students are helping us create the library of the future,” she told her ALA audience yesterday. “I was struggling with two questions: how to create flexible and fluid learning spaces, and how to embed the library in the lives and learning spaces of students.”

The result has students engaged in learning via a huge variety of social media tools including, but far from limited to, Netvibes to curate and collect information; Google Docs so students use the same tools found in the contemporary business world to collaborate and share; Skype to have live conversations with experts around the world; Prezi, Animoto, and Wordle to more effectively present their ideas; and social bookmarking tools including Diigo and Evernote.

“For these students to see that the library is a learning space…was very powerful for them,” she concluded.

The sense of fun for library users at Creekview is equally apparent in the Orange County Shake It! app, Library Director and CEO Mary Anne Hodel told and showed her audience through a brief presentation that included videos documenting the playful approach to bringing books to library users. The most difficult part of developing the app, which works when the user shakes a mobile device with the app installed and causes three wheels to turn until they come to a rest displaying a book based on three elements: audience, genre, and preferred medium.

“We launched this in July 2010,” she told her audience. “There have been over 4,000 downloads of the app” and coverage of the popular innovation in the Orlando Sentinel and USA Today.

She also displayed a solid vision of where she expects the library to continue going: “We have a lot of fun things on our website [but]… we’re definitely going in the direction of mobile apps for as many things as we can think up. We think that is the next wave and that’s where we want to be.”

ALA Annual Conference 2011: Lord Vader Packs Them In

Like any authors with a newly published book, Lori Reed and I were hoping that we wouldn’t be the only ones attending our first official book signing for Workplace Learning and Leadership. We needn’t have worried.

We were greeted and supported last night by colleagues who provided material we included in the book. We had a great time talking to readers who bought the book. We even were approached by a few people who thought we were part of the ALA Bookstore staff in the convention center here in New Orleans for the American Library Association’s 2011 Annual Conference and who wanted us to help them find other writers’ works or tell them about a special edition of Curious George they had found. (I hope the bookstore staff didn’t mind that I told everyone the other books they were seeking were no longer in stock and that they probably would love ours.)

There were moments when we could simply lean back, look at the stacks of books before us, and relish the confirmation that two years of work was now out of our hands and moving into the hands of others. But those moments did not last very long. Particularly as the evening was drawing to a close.

Lori and I looked up at the same time and were shocked as well as delighted to see a small crowd slowly walking past the book store—because this wasn’t just any crowd. There was an Imperial Storm Trooper. And Darth Vader was there. And a young woman in a very tight-fitting shirt that didn’t seem to have much to do with any of the movies but certainly was attracting more than her fair share of attention.

My kids are going to kill me if I don’t get a picture of myself with Darth Vader, Lori thought as soon as she realized what was passing by.

I’m going to kill myself if I don’t find a way to get them to join this book-signing, I was thinking.

So I leapt out of my chair. Ran out of the shop. Caught up to the group. Told them that we were signing copies of our book. And asked them whether they would join us for a few minutes.

“Of course,” they quickly replied, and the area was instantly transformed.

“You willing to hold these?” I asked as I put copies in their hands without waiting for a response.

And suddenly, people I’d never seen before were crowded around all of us, taking pictures at such breakneck speed that you would have thought a Presidential press conference was underway as we were bombarded by a barrage of flashing lights. Vader held the book; a storm trooper held the book; the woman with the distinctive shirt held the book and even posed repeatedly as if she were intently reading it. Maybe she actually was reading it. In fact, I was the only one without a book in my hands. Because I was holding a storm trooper’s gun and threatening to terminate a friend if everyone didn’t buy a copy of the book for signing. (Happy to report that the friend left safe and sound even if not everyone made a purchase.)

As quickly as it started, it came to an end.

We started to put the books away. I wandered away for a moment to check out that Curious George book. One of our colleagues at ALA Editions confirmed for me that we had managed to stage the first-ever ALA Editions book signing featuring the presence of Darth Vader.  And now we’re wondering how we’re going to top that event tomorrow (Sunday) afternoon from 1:30 – 3:30 pm in Conference Center rooms 346-347 as part of the ALA Learning Round Table’s annual Training Showcase when we once again sign books.

Anyone have Harry Potter’s cell phone number? Or at least a spare owl?

–N.B.: Thanks to the Louisiana Chapters of both Star Wars Groups—the 501 (Empire) and the Rebel Legion—who, in coordination with Dark Horse Comics, provided the photograph by Samantha Hallenus and the entourage. More pictures are available at http://public.fotki.com/shallenus/ala-troop-nocc/page3.html.

ALA Annual Conference 2011: Learning With and From Our Colleagues

For those of us whose attendance at conferences is an essential part of our teaching-training-learning, there is an unofficial game that keeps us coming back for more: the game of wondering how quickly we will first run into someone we know.

I have yet to top the time I boarded a shuttle for the ride from my home to San Francisco’s airport and, five minutes later, discovered that the next stop was at a colleague’s home. Which was almost as good as the time that another colleague was on the same flight out of San Francisco even though we were leaving a couple of days before that conference was scheduled to begin. And it began this time when another cherished colleague and I, on our way to the American Library Association’s 2011 Annual Conference here in New Orleans, spotted each other on our way to a connecting flight that had us both in the Dallas-Fort Worth airport and had nearly an hour to catch up on what we had been doing since our last encounter.

The extended game of Catching Up With Colleagues continued yesterday—the day before preconference activities were even underway. After conducting an orientation session for conference volunteers, I saw Peggy Barber, one of my favorite marketing colleagues, not far from the main conference registration desk. Because neither of us had any appointments scheduled—a rare occurrence at events where so much is offered in a relatively brief period of time—she and I were able to have a two-hour lunch that carried us far beyond our usual and all-too-infrequent hello-goodbye exchanges. There’s a level of magic that accompanies each of these unexpected encounters and reminds us why we go to all the expense and inconvenience of traveling all the way across the country. It’s what Frans Johansson describes so lovingly in The Medici Effect: when those of us who do not frequently see each other face to face have those concentrated bursts of face-to-face time, the exchange of information and ideas is as intense and rewarding as any well-run day-long workshop—and often far more productive. From her side of the table, there were thoughtful and thought-provoking observations about how many of us confuse advocacy with marketing and end up ineffectively promoting issues rather than taking to the time to listen long enough to determine what our clients and customers need from us. From my side, there were plenty of stories about what all of us are doing to promote effective learning opportunities in a variety of settings.

And our options for making those wonderful connections seem to be increasing at such a rapid rate that it’s hard to keep up with all that comes our way. But not impossible.

Even though I don’t have a smartphone and therefore am not constantly Big-C Connected at all times, I’ve learned enough from colleagues to check in for conference updates via Twitter, LinkedIn, and other social media tools that can serve rather than enslave us if we use them effectively—at our moment of need. I also have learned to arrive onsite before activities are underway so I can see where the essential points of contact are: shuttle stops; information booths; meeting rooms; food courts; the onsite Internet cafés that mean we can leave our laptops behind; and those onsite lounge areas where tired colleagues tend to congregate and talk when they find themselves beyond the capacity to absorb even one more word from all the first-rate presenters we came to hear.

Much of it is serendipitous, and some of us comes from planning. After leaving my lunch-time colleague yesterday, I spent some time alone to absorb a little of what had already come my way. Then joined a small group of workplace learning and performance colleagues from libraries
all over the country. And once again, the magic was a product of the meeting: our conversations went far beyond the routines of our day-to-day work. We meandered through conversations about our more personal pursuits. Talking about the loss of colleagues, friends, and family members who have left us since the last time all of us gathered. The changes and innovations occurring on a daily basis in workplace learning and performance. Our own creative pursuits.

And as Johansson suggests, the rewards are immediate. Visceral. And moving. As I confirmed for myself this morning when I woke up at 5 am and had to move more words from mind to paper so I wouldn’t lose all that our gatherings inspired.

Social Learning Centers: When Fourth Place Is a Winner

The creation of social learning centers as the important fourth place in our lives took another wonderful leap forward today with a successful attempt to create a blended—onsite/online—fourth place extending from Washington DC to San Francisco.

It wasn’t flawless. And it wasn’t always pretty. But, as colleague and co-presenter Maurice Coleman noted to appreciative laughter from participants, we learn as much from failure as we learn from our successes.

For those of you who feel as if you just walked into the second act of a play in progress, let’s take one step back before making the obvious leaps forward: Ray Oldenburg, more than two decades ago, used his book The Great Good Place to define the three important places in our lives. In that pre-World Wide Web period, those places were physical (onsite) sites: home as the first place, work as the second place, and our treasured community meeting places playing the role of the third place—the great good place.

The idea for a fourth place—the community gathering place for social learning—sprouted from a rapidly planted seed in August 2010 during an episode of Maurice’s biweekly T is for Training podcast. By the end of that T is for Training conversation, we had decided that a perfect place to spread the idea was the annual Computers in Libraries conference—which we finally were able to do today.

Our experiment onsite in Washington DC was far from perfect. But by the end of the 45-minute session that Maurice, T is for Training colleague Jill Hurst-Wahl, and I designed, we had in many ways exceeded our goal, for we not only described the fourth place, we created an onsite-online fourth place that, with any luck, will continue to exist and expand. (Jill’s summary of the session is included on her Digitization 101 blog in a posting dated March 24, 2011.)

Maurice and Jill were onsite; I planned to deliver my portion of the presentation, via Skype, from San Francisco. We talked about how libraries as social learning spaces could be developed in existing library buildings or online. Or in outdoor settings (gardens, if gardening was the object of a learning lesson). Or even in refurbished shipping containers if an organization wanted to combine recycling with learning. We also talked about the various ways learning is delivered online these days: through formal well-planed courses and webinars as well as informally through chat, through Twitter, and through Skype.

The denouement was to be the moment when we called attention to how Skype and Twitter were being used live, during the presentation, to draw our online colleagues into the onsite learning venue at the conference. And it almost worked out that way—except that the Skype section was far diminished by an unexpectedly bad Internet connection at the conference site.

And that, surprisingly enough, was when all the planning and creativity that went into the presentation paid off, for when we realized that the Skype section wasn’t going to work, Maurice used his copy of the slides and script I had prepared and he delivered the live portion of my presentation. And while Jill was moving forward with her part of the session, I turned to the conference Twitter feed to see if anyone was actually tweeting what was happening. Which, of course, someone was. So by using Twitter to reach that audience member, I was able to determine what was happening onsite; Maurice and I established a typed-chat connection via Skype since my audio feed was less than what was acceptable to us; and Maurice used the webcam on his Netbook to allow me to see and hear the two of them in action for the remainder of the session.

The result was that we jury-rigged exactly what we had set out to do through our rehearsals—a learning space that combined onsite and online participants; a combination of live presentation, Skype, and Twitter to allow all of us to engage in a learning session; and a demonstration of how this particular fourth place might continue to exist if any of us decide to come back together via Twitter, Skype, or face to face.

There were signs, even before our time together ended, that we were on our way to having made a difference. One participant wrote, via Twitter, that he is “gonna get an empty shipping container (for free), set it up in Brooklyn Park, & invite community to make it a 4^th learning space.”

For more of the conversation, please visit the overall conference Twitter record at #cil11 and look for postings during the second half of the day on March 23, 2011. Tweeters included @librarycourtney, @meerkatdon,  @mgkrause (who posted, from a different session, “This was so basic—wish I had gone to the 4^th place talk to hear about tech shops!”),and @jeanjeanniec. Slide and speaker notes from the portions Jill and I prepared are also available online for those who want to explore the idea of social learning centers as fourth place.